Opptra

Opptra is an AI-powered platform founded by Binny Bansal, co-founder of Flipkart, aimed at assisting consumer brands in expanding their presence across Asia. The platform builds a portfolio of franchising businesses with deep expertise in local markets, acting as master franchisees or licensing partners fully invested in the success of the brands they collaborate with. Opptra’s approach includes AI-driven localization, digital-first brand building, rapid fulfillment, and robust data analytics to facilitate faster market launches. The platform has already initiated operations with brands like Exporio, focusing on fashion and lifestyle in the GCC region, and Terraspan, targeting home and kitchen brands in India, the GCC, and Southeast Asia.